Why messaging platforms form the ideal interface:

• Ubiquitous adoption: Over 2.7 billion WhatsApp users in 2025
• Minimal learning curve: Nearly everyone already knows how to send a message
• Intuitive interaction model: Conversation is a natural human behavior
• Cross-device accessibility: Available seamlessly on mobile and desktop
• Rich media support: Text, images, buttons, voice notes in one interface

Key Advantages

• Reduced friction: No new software to learn or download
• User preference: ~60% of consumers prefer messaging over email or phone
• Interactive guidance: Step-by-step assistance through conversation
• Personalized experience: Feels like talking to a helpful colleague

"By meeting users where they already spend their time, organizations achieve higher engagement and faster adoption of digital services."